the secret of Rudy's persistence

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I LOVE THE MOVIE, Rudy. It's a true story about a boy who wants to play football for Notre Dame even though he’s small, not very strong, not very quick, doesn’t have the money for college (and neither do his parents), and gets lousy grades in high school.

But because of his formidable persistence and consistently great attitude, because of his willingness to keep moving toward his goal no matter what obstacles barred his way, he actually achieved his goal. It is truly inspiring to watch.

The real Rudy Ruettiger was a consultant for the movie, and made sure the movie was an accurate depiction of his life. But it leaves out some interesting facts. You can’t put a whole life into one movie without omitting something.

One of the things the movie left out is what I consider to be a vital part of the story: How he became so incredibly persistent. Luckily, he wrote about his experience in more detail, so we know the answer. A particular event changed his life.

In the movie, only one person supported Rudy's dream to play football for Notre Dame — his best friend, Pete. When Pete died in a tragic accident, something happened to Rudy, and he realized if he was going to make his dream happen, he’d better get on with it because life is short.

A few days later he was in a bookstore and found a paperback copy of Psycho-Cybernetics. “I took the book home and read it cover to cover,” says Rudy, “and then I started again at the beginning.”

The book made a profound impression on Rudy, and he immediately started acting on his newfound understanding of how to accomplish goals.

“Although I was already 23, I immediately headed for Notre Dame with the attitude, ‘I'm going to do this, period, end of sentence,’ and new opportunities were created just by me showing up.”

I’ve had similar experiences where my commitment to a goal — all by itself — seemed to make things happen, almost like magic. You probably have too.

“Maltz said if you take action, the plan will unfold in front of you,” wrote Rudy. “You can develop your game plan as you move toward your goal. Sometimes it’s better not to have everything all laid out; focusing too much on how you think it should go can cause you to miss opportunities.”

According to Rudy, the book changed his life.

If you have important goals (and I’ll bet you do) find yourself a copy of Psycho-Cybernetics and read it. It’s one of the best self-help books ever written.

Two things make the book exceptional: First, it’s easy to read. Second, it is complete. It talks about the value of setting goals and how to set goals, and how to visualize your goals to make them real. But it also talks about one of the most important barriers to achievement: Your self-image.

If you have a goal but believe you’re a loser, no matter how hard you try, you will not be able to accomplish your goal. Something will always cause you to fail before you reach it.

If this has been happening to you, dig into the self-image psychology in Maltz’s book and follow the practical suggestions for eliminating the internal barriers to your success. Rudy said, “I learned from Psycho-Cybernetics that it’s all in what you think.”

But that doesn’t mean “just think positive thoughts and everything will turn out well.” There is more to it. Maltz goes into detail about exactly how to use your mind effectively to overcome the psychological obstacles to achievement. Read a summary of Psycho-Cybernetics.

Rudy wrote, “Every one of us uses our mind to create our life. My story can be your story — if you are willing to swim against the stream, fight against the odds, and believe you can be whatever you want to be.


Learn more about the movie, Rudy.

Read an important lesson on friendship from the movie: Bond of Comrades.

Author: Adam Khan
author of the books, Self-Help Stuff That Works and Antivirus For Your Mind
and creator of the blog:
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